surveyed
Best AI stack for marketing: one workspace for every campaign
A marketing stack can span chat, research, images, voice and video. Compare current subscription prices, then decide which work belongs in one workspace.
The usual stack
Public US list prices in USD, checked November 10, 2026. Annual totals use the vendor's annual price when shown.
Swipe or scroll horizontally to compare every column.
| Tool | What it is for | Monthly | Annual equivalent | Annual total | Checked |
|---|---|---|---|---|---|
| ChatGPT Plus Official source | General chat, documents, images and research | $20/mo | Not listed | $240/yr | November 10, 2026 |
| Claude Pro Official source | Long-form work, projects and coding chat | $20/mo | $17/mo | $200/yr | November 10, 2026 |
| Midjourney Basic Official source | Image generation for lighter monthly use | $10/mo | $8/mo | $96/yr | November 10, 2026 |
| Midjourney Standard Official source | Image generation with Relax mode | $30/mo | $24/mo | $288/yr | November 10, 2026 |
| ElevenLabs Creator Official source | Voice, speech and audio production | $22/mo | $18.33/mo | $220/yr | November 10, 2026 |
| HeyGen Creator Official source | Avatar-led video and localization | $29/mo | $24.17/mo | $290/yr | November 10, 2026 |
| Perplexity Pro Official source | Web research with citations | $20/mo | $16.67/mo | $200/yr | November 10, 2026 |
- ChatGPT Plus: Monthly billing only is listed.
- Claude Pro: $200 billed up front for the annual plan.
- ElevenLabs Creator: $11 is the introductory first month, not the recurring price.
- HeyGen Creator: The annual option includes two months free. The annual total reflects that offer.
- Perplexity Pro: Annual page displays $17 per month, billed annually.
Prices may vary by region, tax and account. A public monthly price without an annual offer is annualized at the monthly rate, not discounted.
What our customers actually use
13 of 24 paid for 2+ tools before Krater
average subscriptions before Krater
monthly median among 13 paying customers
of credits went to chat, among 13 paying customers
of credits went to agent tasks, among 13 paying customers
Source: Krater purchase survey of paying customers (Sep 9 to Nov 10, 2026) and credit usage in the 30 days to Nov 10, 2026.
These results describe Krater customers in the stated periods.
500+ AI models and creative tools in one workspace
Krater brings chat, research and hosted image, video, voice and music creation together. Keep a specialist service when its workflow is essential.
Replace your stack
Select the subscriptions you pay for. Totals include public prices and exclude items marked keep this.
Monthly total: $141
12-month total: $1,438
Median usage fits: Krater Pro, $20/mo, 1,500 credits
Annual totals use the published annual price; otherwise the monthly rate is multiplied by 12.
What Krater credits buy
The median marketing customer used 285 credits in 30 days, 19% of Pro's monthly credits.
2.57 median credits per task
11.14 median credits per task
34 median credits per task
150 median credits per task
Median credits per task across all Krater usage, 60 days to Nov 10, 2026. Costs vary by model and settings.
Pro includes enough monthly credits for the median usage shown.
$20/mo, 1,500 monthly credits.
Plan the stack around campaign work
Marketing work moves through research, copy, visuals, voice and video. List repeat tasks first, then keep specialist plans only when their controls or workflow matter to the deliverable.
Midjourney Basic and Standard are alternatives. HeyGen focuses on avatar-led video and ElevenLabs on voice and audio. ChatGPT, Claude and Perplexity serve different chat and research workflows.
Keep campaign work moving
Campaigns connect research, copy, visuals and measurement. A shared workspace keeps those tasks together, while the table makes each standalone plan’s price visible.
Use the credit cards to plan around your usual work. Compare the result with your own mix before changing a subscription.
Use a shared workspace for the handoffs
A campaign can move from source review to an ad angle, copy, image direction and short video. Krater puts 500+ AI models and hosted creation tools in one workspace. Keep a specialist product when its feature is essential.
Compare rights, limits and recurring work before changing subscriptions. The calculator helps you remove only plans you are ready to stop paying for. Creative control, approvals and deliverable format still matter.
How to switch without disrupting the work
- 1. List recurring work. Write down the tasks, output formats and subscriptions used in the past month.
- 2. Test a real task. Compare one recurring deliverable, including review steps and controls.
- 3. Change one bill at a time. Cancel only the subscription you have actually replaced.
Talk with Adam
Map an AI workspace to your team's work, usage and rollout.
Book a consultationQuestions about this AI stack
What is a practical AI stack for marketing?
A practical stack covers research, campaign writing, images and any voice or video you publish. The table compares current monthly and annual prices.
Does every marketer need every tool here?
No. Midjourney Basic and Standard are alternatives. Select only subscriptions you use, and keep a specialist plan when its workflow or controls matter.
How much did marketing customers use in Krater?
The median was 285 credits among 13 paying customers whose main use was business or marketing. Chat accounted for 44% of their credits and agent tasks for 32%.
Which Krater plan fits that median usage?
The 285-credit median fits Pro, with 1,500 monthly credits. Task costs vary by model and creation type.
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